Give it a read through when you get chance. http://www.iab.com/news/lean/ Their solution to the ad-blocking storm in a teacup* post release of iOS9 sounds like they want to move to a solution similar to ad network The Deck. I approve. Users would too if most of them had any conception of... View Article
Bring me up to speed on what you are talking about? As per this article in The Drum: http://www.thedrum.com/news/2015/08/17/iab-issues-html5-guidelines-amid-ongoing-flash-cull The IAB have released a document for comments on new guidelines for HTML5 display advertising. http://www.iab.net/about_the_iab/recent_press_releases/press_release_archive/press_release/pr-081715 https://docs.google.com/spreadsheets/d/1iVZvlqcq5_c7jVi0uzUUXzybMnozAPbhlV3RaRwnqVA/htmlview?usp=sharing&sle=true# Why do I care? Non-important Flash content will be paused in Chrome as of... View Article