Surveying users quickly when I want to know the answer to a small user interaction question is apparently becoming my new habit when I’m bored. This time I had a bug I wanted to investigate. The bug was only triggered if a user tabbed into a field. I know I tend... View Article
The above video is a 45 minute plus introduction to email marketing. This was screen recorded along with the live audio of a presentation I gave at the company I work at. This video was for these “Library Sessions” that we run. These are supposed to be 10 minute micro-teaches... View Article
Every week I amuse myself by conversion testing the weekly sandwich email at work using the very un-scientific method of testing whatever. A few insights I have gleaned over time: Short emails with just the words “order now” work less well than an email with a joke in there. Emails... View Article
Hi anonymous question asker. Bad news for the designers out there: not much. Emails have the digital capability of a sausage. They are literally stuck in the past as vast swathes of the market are still stuck on old versions of Outlook which uses a version of Word to render rather... View Article