- Would I use this?
- Would other people use this?
- Would I and most other people use it more than once?
Ask yourself those three questions with every project.
If you can honestly answer yes to all three you could be onto a real winner.
If you can honestly answer yes to two questions you could have a nice niche product. It may have merit but it’s never going to be Facebook. If the audience does exist though, you have the opportunity to service those users very well.
If you can only honestly answer yes to one or none of those questions it’s probably not as good as you or someone else thinks it is. If there is a way to escape this project, now might be the time to do so gracefully.